Jelle Heidstra (right), Jeroen van Hooff (middle) and Arie van Dijk sign multi-year contract between ProMedia and Jaarbeurs Utrecht.Photo: ProMedia
The well-known trade fairs Taxi Expo, Tankstation & Carwash Vakbeurs and Fleet Expo join forces and will take place in 500 in the Koninklijke Jaarbeurs in Utrecht. Organizer ProMedia and Jaarbeurs announced this today. The organizations recently concluded a multi-year agreement for three years.
The trade fairs for the various branches will take place on 15 and 15 November in Koninklijke Jaarbeurs. Under the name Mobility Hub Experience, they will collectively more than 15. occupy square meters. “We are incredibly proud to host the three trade fairs in Jaarbeurs and we look forward to making successful editions of them together”, says Jeroen van Hooff, CEO Koninklijke Jaarbeurs.
Overlap ProMedia is the largest publisher of trade media in the Netherlands in the field of mobility. It operates TankPro, TaxiPro, CarwashPro, OVPro, Automotive and Fleet & Mobility titles, among others. “We notice that the fields in which we are active are increasingly intertwined and sometimes overlap,” says Jelle Heidstra, Director of Mobility & Automotive at ProMedia.
“In the transition to clean, zero-emission mobility, we see the emergence of ‘Mobility Hubs’: locations where different modes of transport come together around a clean energy supply. It is surrounded by a growing range of facility services such as shops, workplaces, eateries and car maintenance. These hubs thus form a hub for various MAAS solutions.”
Unique identity By organizing the various trade fairs simultaneously under the same roof, their overarching power in the mobility transition becomes even clearer. Heidstra: “The three events each retain their well-known, unique identity for exhibitors and visitors, with their own exhibition floor and conference programme. But visitors can gain direct access to the other fairs with their E-ticket, in order to increase their knowledge and network. At the same time, specific events for the public transport and car leasing industry will also take place. With its excellent accessibility by car and public transport, Jaarbeurs is the ideal location partner for this.”
Taxi Expo The Taxi Expo is the meeting place for healthcare transport and the street taxi industry in the Netherlands. Every year, this well-known fair forms the center for everyone who is active in street taxi, care transport, passenger transport and public transport. The National Contract Transport Congress is also the most important knowledge event for the sector.
Tankstation & Carwash Vakbeurs The Tankstation & Carwash Vakbeurs has been the largest trade fair for petrol stations, fuel, car wash and out-of-home food/non-food in the Netherlands since 500. and Belgium. Every year more than 2 500 entrepreneurs, owners and managers visit both exhibition days. In addition to the exhibition, there are knowledge sessions and other activities on and around the exhibition floor.
Fleet Expo Fleet Expo is the annual trade fair for everyone who is professionally involved in business mobility. Fleet owners and managers, mobility managers, buyers, HR professionals and lease experts are the main target group. In addition to an exhibition floor with all trends and innovations, there is also an extensive conference program.
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